～ Recognized for delivering a new value-driven experience through the “Travel Style Finder,”
along with outstanding UI/UX design ～
The official website of MIMARU was honored at the CSS Design Awards, widely recognized as one of the
world’s top three web design awards. The site received high praise for its design quality, functionality, visual appeal, and ease of use, earning awards in the following four categories.
・Special Kudos (Special Award based on overall score)
・Best UI Design (Outstanding User Interface Design)
・Best UX Design (Excellence in User Experience Design)
・Best Innovation (Award recognizing innovation)
CSS Design Awards is an international web design and development award established in 2009. Its judging panel consists of leading professionals from around the world, including web designers and creative directors, who evaluate and recognize outstanding websites based on three key criteria: UI design, UX design, and innovation.
■Award-Winning Project: MIMARU Official Website (Launched February 2025)
The award-winning official website of MIMARU was fully redesigned and relaunched in February 2025 with
the goal of inspiring excitement from the very first stage of planning a trip to Japan. A key highlight of the
renewal is the introduction of the “Travel Style Finder” feature, designed to help travelers discover the travel style that best suits them and their families.
Travel Style Assessment:
Guests can discover their own travel style simply by answering a fewshort questions.
Experience-Based Recommendations: Rather than relying on generic rating scores, the feature offers spots and travel tips based on real experiences shared by guests who have stayed at MIMARU, and its staff.
Making Trip Planning Enjoyable: This feature transforms hotel searching from a time-consuming task into a
moment of anticipation and discovery, offering a new and enjoyable way to start planning a journey.
Travel Style Finder Introduction Video
Encouraged by this award, we will continue to pursue higher quality and a deeper user experience. As a travel partner, MIMARU aims to stay close to each guest—like a friend at the destination—listening to individual hopes and needs while delivering memorable experiences that truly resonate.
CSS Design Awards – Award Details:
https://www.cssdesignawards.com/sites/apartment-hotel-mimaru/47863/
Website Production: MEFILAS Co., Ltd.